Laura Design
There is a lot that I can share with you but here we will focus on my skills in particular. So take a hint of three of my basic and most valued ones.
For me, graphic design is much more than arranging colors, shapes, and type on a page — it’s a craft that allows me to communicate ideas and connect with people on a visual level. From an early age, I’ve been fascinated by how visuals can tell a story, evoke emotion, and guide understanding. Today, I approach every project with this mindset, carefully combining typography, imagery, and layout techniques to create designs that are not only aesthetically pleasing but also intuitive and purposeful. I pay close attention to visual hierarchy, balance, and the logic of displaying elements in both static and interactive designs. My goal is always to meet the user’s specific needs, ensuring that every element has a reason to be there and contributes to a seamless experience. Whether I’m designing a website, a brand identity, or a product interface, I strive to make every design both functional and inspiring — a solution that communicates clearly while engaging the audience.
Product design, for me, is about creating solutions that are both functional and meaningful. I love turning ideas into tangible products that solve real problems and improve the user’s experience. From conceptual sketches to prototypes and final execution, I focus on the balance between aesthetics, usability, and innovation. My approach is user-centered: I study how people interact with products, identify pain points, and design solutions that are intuitive and enjoyable. Every decision, from form and materials to interaction and functionality, is guided by the goal of creating products that are not only visually appealing but also practical and impactful. By combining creativity with research and technology, I aim to craft products that delight users and deliver real value.
For me, web development is where creativity meets problem-solving. I enjoy transforming design concepts into fully functional, interactive websites that deliver seamless user experiences. From an early fascination with technology to mastering the latest coding languages and frameworks, I’ve always been driven by the challenge of turning ideas into tangible, digital solutions. I focus on clean, efficient, and scalable code, ensuring that every website I build is fast, responsive, and accessible across devices. Beyond functionality, I consider how users interact with each element, striving to make every interface intuitive and engaging. Whether it’s front-end development, integrating dynamic features, or optimizing performance, my goal is to bridge the gap between design and technology — creating digital experiences that are both beautiful and technically robust.
My passion for creativity began early in life. From a young age, I was captivated by art and driven to explore visual expression in all its forms.
New Bulgarian University 2010–2014
New Bulgarian University 2014–2017
A brief timeline of my professional experience aligned with my educational background.
IKEA, Sofia 2014–2017
Sofia, Bulgaria 2017–present
I leverage cutting-edge programs, technologies, and products to create modern and effective design solutions.
Photoshop, Illustrator, Lightroom, InDesign, After Effects, XD, Figma
Front End & Back End
Graphic Designer /click to apply/
JavaScript Developer /click to apply/
soon to be revealed
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